Sasin Journal of Management: Instructions for Authors

Types of Papers Suitable for SJM

Any submission of a paper is acknowledgement that the paper is original and has not been submitted, published or presented elsewhere. They must be written in a readable manner with practitioner audience in mind. The following types of papers are called for:

• Articles in business administration theories (that have implications for practitioners) and practices in the fields of marketing, finance, organizational behavior, human resources management, operations research, management, economics, accounting, and management of information systems;
• Case studies of corporations and business issues;
• Articles that reflect business from the global perspective; and
• Interviews of renowned business leaders.

Manuscript and Disk Preparation

Submit four copies of your manuscript and one computer disk to:

Chief Editor, Sasin Journal of Management
Sasin Graduate Institute of Business Administration
of Chulalongkorn University
Phyathai Road, Bangkok 10330, Thailand
Tel: (66.2) 216.8833
Fax: (66.2) 215.3797, 216.1312

Manuscripts must be typed in 12-point font, double spaced, including references, on either 8 1/2 x 11 inch or A4 white paper. Allow margins of one inch on all four sides. Type on one side of the paper only.

Manuscripts must be submitted in Microsoft Word. Submit the entire manuscript, including tables, figures, footnotes, and references on disk. The maximum length of the entire manuscript is 40 pages.

The format of manuscripts follows that used in the Journal of Marketing and is repeated below:

Some Guidelines

1. Type everything in upper and lower case letters.
2. Begin each new paragraph with two hard returns and no tab.
3. Footnotes should not be used for reference purposes and should be avoided if possible. If necessary to improve the readability of the text, a few footnotes may be included. They should appear double spaced on a separate page and be numbered consecutively throughout the text.
4. When italics are called for, use the underline function on your word processing program, even if it has the capability to make italics.
5. Submit figures as EPS files as well as camera-ready copy.

What goes where

First page: Name of author(s) and title, author(s) footnote, including present position, complete address, telephone number, and fax number, and any acknowledgment of financial or technical assistance.

Second page: Title of paper (without author's name) and a brief abstract of no more than 50 words substantively summarizing the article. It should be informative, giving the reader a "taste" of the article.

Next: The text with major headings centered on the page and subheadings flush with the left margin.

Then: Technical appendices if applicable.

Followed by: Footnotes numbered consecutively on a separate page.

Then: Tables, numbered consecutively, each on a separate page. If tables appear in an appendix, they should be numbered separately and consecutively, as in Table A-1, A-2, and so on.

Next: Figures, numbered consecutively, each placed on a separate page. As with tables, if figures appear in an appendix, they should be numbered separately, as in Figure A-1, A-2, and so on.

Last: References, typed double spaced in alphabetical order by author's last name.

Mathematical Notation

Mathematical notation must be clear within the text.

Equations should be centered on the page. If equations are numbered, type the number in parentheses flush with the left margin.

Unusual symbols and Greek letters should be identified by a marginal note. If equations are too wide to fit in a single column, indicate appropriate breaks.

Tables

• Tables should consist of at least four columns and four rows; otherwise they should be left as in-text tabulations or their results should be integrated in the text.
• The table number and title should be typed on separate lines, centered.
• Use only horizontal rules.
• Designate units (e.g., %, $) in column headings.
• Align all decimals.
• Refer to tables in text by number. Avoid using "above," "below," and "preceding." If possible, combine closely related tables.
• Indicate placement in text.
• Make sure the necessary measures of statistical significance are reported with the table.

Figures and Camera-Ready Artwork

• Figures should be prepared professionally on disk and as camera-ready copy.
• Label both vertical and horizontal axes. The ordinate label should be centered above the ordinate axis; the abscissa label should be placed beneath the abscissa.
• Place all calibration tics inside the axis lines, with the values outside the axis lines.
• The figure number and title should be typed on separate lines, centered.
• Once a manuscript has been accepted, complex tables and all figures must be on disk and camera-ready. Table and figure headings should be typed on a separate page and attached to the appropriate camera-ready art. These titles will be set in our own typeface.
• Lettering should be large enough to be read easily with 50% reduction. Any art not done on a computer graphics program should be professionally drafted in India ink.
• Do not submit camera-ready art until your manuscript has been accepted. If the artwork is completed, submit photocopies.

Reference Citations within the Text

Citations in the text should be by the author's last name and year of publication enclosed in parentheses without punctuation: "(Kinsey 1960)." If practical, the citation should stand by a punctuation mark. Otherwise, insert it in a logical sentence break. If you use the author's name within the sentence, there is no need to repeat the name in the citation; just use the year of publication in parentheses, as in "... The Howard Harris Program (1966)."

If a particular page, section, or equation is cited, it should be placed within the parentheses: "(Kinsey 1960, p. 112)." For multiple authors, use the full citation for up to three authors; for four or more, use the first author's name followed by "et al." (no italics). A series of citations should be listed in alphabetical order and separated by semicolons: (Donnelly 1961; Kinsey 1960; Nevin and Smith 1981; Wensley 1981).

Reference List Style

References are to be listed alphabetically, last name first, followed by publication date in parentheses. Use full first name, not just initials. The reference list should be typed double spaced on a separate page. Do not use indents or tabs. Put two hard returns between each reference.

Authors are responsible for the accuracy of their references. Check them carefully.

Single- and multiple-author reference for books: Donnelly, James H. and William R. George (1981), Marketing of Service. Chicago: American Marketing Association.

Single- and multiple-author reference for periodicals (include author's name, publication date, article title, complete name of periodical, volume number, month of publication, and page numbers): Wensley, Robin (1981), "Strategic Marketing: Betas, Boxes, or Basics," Journal of Marketing, 45 (Summer), 173-82.

Single- and multiple-author reference for an article in a book edited by another author(s): Nevin, John R. and Ruth A. Smith (1981), "The Predictive Accuracy of a Retail Gravitation Model: An Empirical Evaluation," in The Changing Marketing Environment, Kenneth Bernhardt et al., eds. Chicago: American Marketing Association.

If an author appears more than once, substitute four hyphens (this will appear as a 1-inch line when typeset) for each author's name (do not use underlines):
Fornell, Claes and David F. Larcker (1981a), "Evaluating Structural Equation Models with Unobservable Variables and Measurement Error," Journal of Marketing Research, 18 (February), 39-50.
---- and ---- (1981b), "Structural Equation Models with Unobservable Variables and Measurement Error: Algebra and Statistics," Journal of Marketing Research, 18 (August), 382-8.

If two or more works by the same author have the same publication date, they should be differentiated by letters after the date. The letter also should appear with the citation in the text:
Day, George (1981a), "Analytical Approaches to Strategic Market Planning," in Review of Marketing 1981, Ben Enis and Kenneth J. Roering, eds. Chicago: American Marketing Association.
---- (1981b), "The Product Life Cycle: Analysis and Applications Issues," Journal of Marketing, 45 (Fall), 60-67.

References to unpublished works, such as doctoral dissertations and working papers, should be included in the reference list as follows:
Coughlin, Maureen (1980), "Fear of Success: Reaction to Advertising Stimuli and Intention to Purchase," doctoral dissertation, City University of New York.

Technical Appendix

To improve the readability of the manuscript, any mathematical proof or development that is not critical to the exposition of the main part of the text may be placed in a technical appendix.

Readability

Manuscripts are judged not only on the depth and scope of the ideas presented and their contributions to the field, but also on their clarity and whether they can be read and understood. Readers have varied backgrounds. Hence, the following guidelines should be followed:

• Write in an interesting, readable manner with varied sentence structure. Use as little passive voice as possible.
• Avoid using technical terms that few readers are likely to understand. If you use these terms, include definitions. Remember: The journal is designed to be read, not deciphered.
• Keep sentences short so the reader does not get lost before the end of a sentence.

Acceptance Criteria

Academic articles, to be blindly reviewed by experts in the field, are expected to follow the rules for scholarly work, namely:

• Use references to previous work when developing your model or theory. Do not assume other work on the subject does not exist, giving yourself credit for all the ideas in your manuscript.
• When data collection is discussed, consider the relevance of the sample to the subject matter. Carefully chosen sample groups are preferable to haphazardly chosen subjects who have little knowledge of or relevance to the subject being studied.
• Give as much information as possible about the characteristics of the sample and its representativeness of the population being studied.
• Do not ignore the nonrespondents. They might have different characteristics than the respondents.
• Give consideration to the limitations of your study, model, and/or concepts and discuss them explicitly in your manuscript. Be objective.
• Use appropriate statistical procedures.
• Address the reliability and validity of any empirical findings.

Other Information

All published material is copyrighted by Sasin Graduate Institute of Business Administration of Chulalongkorn University with future-use rights reserved. This does not limit the author's right to use his or her own material in future works.

For details on manuscript preparation not covered here, see Chicago Manual of Style: The Essential Guide for Authors, Editors, and Publishers, 14th edition, Chicago: University of Chicago Press, 1993. For specific questions on content or editorial policy, contact the Chief Editor.

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