Sasin Journal of Management: Volume 7, Number 1, 2001


Sasin Journal of Management: Volume 7, Number 1, 2001

na_sjmF. Gerard Adams & Heidi Vernon
Comparing Business Cultures: Thailand and the U.S.

This paper compares cultural perspectives of business people in Thailand and in the United States. The questionnaire upon which it is based uses Hofstede’s five categories but extends the classification to make distinctions among shared social values and beliefs, individual preferences, and behavioral practices in a corporate setting. We find that there are clear differences with regard to social values. On the other hand, these translate only to selected personal objectives and/or business practices. Paradoxically, many respondents believe that their firms practice “national” styles of management. There is need for more detailed study of the cultural dimensions of business practice.

Chee-Leong Chong & Kwan-Kee Ng
Time and Timing in Service Quality: A Study of an Educational Institution

This paper examines the service quality of an educational institution. First, SERVQUAL was used to measure service quality at two different times. Findings gave insights into customers’ expectations and perceptions of service quality, and the relative importance of the various SERVQUAL dimensions. Over time, the drop in the perceived service quality together with the high expectation resulted in a widening service gap. While this highlighted the importance of managing customers’ expectations in addition to the usual focus on improving service delivery, it also showed the need to track service quality over time.
na_sjmV. Kandiah, S.H. Mohd. Zailani, Syed Nasirin, Effy Oz, & J.J. Sosik
Information Systems (IS) Project Failure: New Evidence from Malaysia

In a recent study, it was found that about 50% of all IS fail. Perhaps those who have had their “fingers burned” in the past are reluctant to share their experience with those who are not aware of the impact of IS project failures (Nasirin, 1998). As organizations, notably in Malaysia, have made intensifying use of IS, they also must understand and manage these key factors to avoid the same experience. This study is exploratory in nature, and is intended to illuminate the occurrence of IS project failure in Malaysian organizations (wherein the relationships between various variables are examined without determining the extent to which the results fit a particular model). The purpose concerns the identification of the constructs that underlie the observed IS project failure variables proposed by Oz and Sosik’s (2000) study.

na_sjmSooksan Kantabutra
Clarifying Definitional Issues on Vision: A Practitioner’s Perspective

This article reviews and discusses current theoretical concepts on vision definitions. It then proposes and justifies a concept to be used by business practitioners. Directions for future research and managerial implications are also discussed.

na_sjmLok Kiang Koh & Geok Leng Yap
The Impact of Professional part-timers’ Justice Perceptions on Job Satisfaction and Organisational Commitment

This paper examines the influence of justice perceptions on employees’ job satisfaction and organizational commitment. Data were collected from 192 permanent professional part-time employees whose occupations ranged from teachers, and nurses to customer-service assistants via self-administered questionnaires. Analyses conducted revealed that all three sources of justice perceptions (distributive justice, structural procedural justice and interpersonal procedural justice) were individually related to job satisfaction and organizational commitment. Specifically, interpersonal procedural justice was found to be the strongest predictor among the three for both work attitudes. Furthermore, these findings were obtained even after controlling for the effects of personal characteristics and the nature of part-time work. The results highlight the relative importance of professional employees’ fairness perceptions in enhancing the understanding of their work attitudes. Practical implications are drawn for human resource practitioners on how best to manage their part-time staff. Some limitations and suggestions for future research are discussed.

na_sjmTanasak Krabuanrat
The Effect of Electronic Communication on Organizational Behaviour: A Review of Current Practice

This paper reviews the literature on Electronic Communication on Organization Research and discusses the most important current issues in the field. It includes some coverage of the wider field of computer-mediated-communication (CMC) within organizations, but does not cover topics such as Internet, Video Conferencing or Electronic Data Interchange (EDI). It is aimed principally at those not working in the field but who wish to be aware of advances in it. A substantial review provided for such an audience has been notably absent since those of Steinfield (1986) and Culnan and Markus (1987). The paper will also be of interest to a second audience, those with a direct interest in computer mediated communication, both as a critical summary of past research and as a discussion of important issues that are as yet unresolved. For this second audience, the most recent substantial literature review of research is Rice (1991).

na_sjmSougata Ray
Do Entrepreneurial Owners Make Firms More Responsive? A Study of Ownership Effects on Firms’ Strategic Response to Economic Liberalisation in India

According to agency theory there exists a possibility of conflict of interest between owners and managers. Therefore, if owners were making the strategic decisions, they might not adopt the same strategies preferred by managers and vice versa. Entrepreneurship literature argues that entrepreneurs exhibit more opportunistic behaviour than the managers do. Strategic management literature observes that among other factors the background of the top management influence strategic adaptation of firms to environmental changes. Thus firms controlled and managed by owner-entrepreneurs are likely to be more opportunistic and responsive and likely to adapt better to changes in business environment than firms controlled and managed by managers. This hypothesis has been tested among a group of Indian firms, which have been experiencing a rapid and wide spread change in business environment owing to economic liberalization since the early nineties. Required information was collected by a questionnaire survey among the top executives of 110 large and medium sized manufacturing firms belonging to three groups – firms controlled and managed by owner-entrepreneurs of second generation or beyond, firms controlled and managed by first generation owner-entrepreneurs, and firms controlled and managed by managers. It was observed that firms controlled by the first generation entrepreneurs were the most responsive and best performers. Firms controlled by the entrepreneurs of second generation and beyond were found to be least responsive and worst performers.

na_sjmSiriyupa Roongrerngsuke & Adith Cheosakul
Overview of HRM in Organizations In Thailand

This study is intended to explore HRM functions in some of the leading organizations in Thailand which act as trend setters for the Thai business community. The major areas include Strategic HRM, Employee Recruitment and Selection, Training and Development, Performance Appraisal, and Reward and Benefits. The results from our research study suggest that overall, HRM practice in both state and private sectors has become more democratic and professional in approach, although at a different pace in each sector. Major factors considered as barriers to the development of performance-oriented, nepotism-free, and democratic HRM practice include bureaupathology, cultural norms and values, and lack of education and training in HRM.

na_sjmUthai Tanlamai
Thai-Japanese Business Alliance: A Case of Telecommunications Projects

Six types of organizations appeared to be involved in the network of alliances between Thai and Japanese telecommunications-related businesses: the carriers themselves, equipment manufacturers, trading firms, funding sources like banks, cable manufacturers, and construction and engineering firms. Japanese trading firms seem to be the most salient players in the alliance formation since they have a long history of grass-root connections with the state enterprises that control Thai telecommunications businesses. Project-based alliance is found to be the most often used archetype between Thai and Japanese firms. Mutual trust and commitment are seen as the most important factors influencing the success or failure of alliances.

na_sjmRichard S. Williams
Performance Management: System Design, Implementation, and Impact

This paper provides a broad overview of performance management systems. A process for the design and implementation of employee-centred performance management systems is outlined. Evidence pertaining to the effectiveness of performance management is summarized.