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Sasin Turbo: Negotiation and Influence
Mastering Influence in a Complex World
Great negotiators do more than close deals—they build trust, influence decisions, and create lasting partnerships. Designed for today’s leaders and professionals, this intensive workshop provides practical tools and proven frameworks for managing stakeholders and negotiating in complex business environments. Through experiential learning, real-world case studies, and hands-on simulations, participants will strengthen their ability to communicate persuasively, navigate difficult conversations, and achieve win-win outcomes that deliver long-term value.
In today’s increasingly interconnected business environment, success depends not only on what you know, but on your ability to influence, negotiate, and build meaningful relationships across diverse stakeholders. This blended online foundations with immersive on-site learning combines cutting-edge research with practical, hands-on learning to equip participants with the skills to navigate complex negotiations and stakeholder relationships. Integrating proven stakeholder management frameworks with insights from behavioral science, neuroscience, communication, culture, and persuasion, the program provides a comprehensive approach to influencing outcomes in today’s dynamic organizations. Through interactive discussions, real-world business cases, immersive simulations, and negotiation role plays, participants will strengthen their strategic thinking, communication, and negotiation capabilities—building the confidence to manage difficult conversations, align competing interests, and create sustainable, long-term partnerships.
PROGRAM HIGHLIGHTS
  • A proven four-stage stakeholder management framework covering Context, Choreography, Communication, and Continuation.
  • Hands-on learning through live simulations, role plays, and real-world business scenarios.
  • Research-backed approaches integrating behavioral science, persuasion, neuroscience, and strategic communication.
  • Capstone negotiation simulations designed to tackle complex, multi-party stakeholder challenges.
 
WHAT YOU WILL LEARN
  • Develop a strategic negotiation mindset to navigate complex stakeholder environments.
  • Analyze stakeholder interests to create alignment and drive better decisions.
  • Communicate persuasively through active listening, strategic framing, storytelling, and ethical influence.
  • Lead high-stakes and multi-party negotiations with confidence and professionalism.
  • Build trust and long-term partnerships that create sustainable business outcomes.
 
INSTRUCTORS
Beth Fisher-Yoshida, Ph.D. Professor of Professional Practice, School of Professional Studies, Columbia UniversityProfessor of Professional Practice at Columbia University’s School of Professional Studies, where she also serves as Executive Director of the Advanced Consortium on Cooperation, Conflict, and Complexity (AC4) and Program Director of the Master of Science in Negotiation and Conflict Resolution. She is an internationally recognized expert in negotiation, conflict resolution, stakeholder engagement, and leadership development, working with executives, governments, nonprofit organizations, and multinational companies around the world.
Ragil Ratnam Faculty, Management, Sasin School of Management, Head of Business Development, Sasin Executive EducationHead of Custom Learning Design for Executive Education at Sasin School of Management, where he designs bespoke leadership and executive development programs for organisations across Asia. He also serves as a Visiting Professor, teaching MBA and Executive MBA courses in Strategy and Negotiation. He has designed and delivered executive education programs for multinational organisations across a broad range of industries, including banking, pharmaceuticals, FMCG, manufacturing, energy, and professional services, as well as international organisations such as UNICEF and the World Bank Group.
DATES
October 17 – November 29, 2026 **Apply by October 2, 2026**
  • Pre-Turbo | Online via Zoom
    • October 17, 24 & 31, 2026
    • Saturdays | 18:30–20:30
  • Turbo Week | On-site at Sasin
    • November 1–8, 2026
    • Weekday sessions begin at 13:30
  • Post-Turbo Project Coaching | Online via Zoom
    • November 14 & 21, 2026
    • 15–30-minute project coaching sessions
  • Final Project Presentation & Reflection | On-site at Sasin
    • November 29, 2026
    • 09:00–13:00
LOCATION
Online and on-site at Sasin School of Management
REQUIREMENTS
  • English Proficiency – Ability to communicate and participate effectively in English
  • Curriculum Vitae (CV) – A professional CV outlining education and work experience
  • Work Experience (minimum 1 year) – In any industry or function, preferably with exposure to marketing, customer engagement, or innovation
  • Interview Assessment – A brief interview to assess program fit and learning readiness
PROGRAM FEES*
  • Full Price: THB 180,000
  • Early Bird: THB 135,000
  • Sasin Alumni: THB 117,000
  *Sasin Turbo Program Cancellation Policy
  • Half Refund: A refund request made 14 days prior to the program start date will receive a 50% refund of the program fee.
  • No Refund: A refund request made less than 14 days prior to the program start date, as well as no-shows are ineligible for a refund.
  For more information, contact us at [email protected] or call +66 2 218-4068 / +66 80-591-6500.
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