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Family CEO and CSR Engagements in Thailand: Moderating Roles of Non-market Connections
By
Jegoo Lee, Ph.D.
College of Business, The University of Rhode Island
Thursday November 28, 2024, 12:00 -13:00 pm
Venue: Room 201, Sasin School of Management.
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Abstract: This study examines the CSR engagements of firms managed by family CEOs. Drawing upon the social network approach to the utility of connections, we propose the non-market connections as facilitators for the family CEO – CSR engagement linkages. Specifically, the non-market connections are categorized into pipes or prisms, based on what those connections provide. A firm’s ties to the military/police provide useful information (pipes); meanwhile, its connections to the royal family grant moral credits (prisms). For empirical testing, we collected a unique dataset from Thailand, one of the family-capitalist countries. The results support all proposed hypotheses. This paper provides theoretical and practical implications about the roles of family CEOs and non-market connections for CSR engagements in emerging economies.
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