Sasin Marketing Turbo Launches with Immersive Learning Across Southeast Asia

The Sasin Marketing Turbo is now in motion, bringing participants into Southeast Asia’s dynamic markets to better understand what truly drives consumer behavior. Through hands-on workshops, field observations, and company visits, participants are gaining practical insights from Professor Gina Fong, Clinical Assistant Professor of Marketing, Kellogg School of Management at Northwestern University and Associate Professor Krittinee Nuttavuthisit, Ph.D., Sasin—learning how to turn real customer understanding into smarter strategies and meaningful business impact.