Eliane Karsaklian, Ph.D.

Eliane Karsaklian, Ph.D.

Visiting Faculty

[email protected]
  • Clinical Professor, University of Illinois Chicago
  • Visiting Professor, Sasin School of Management

  • Cultural Strategist (2005 – 2017)
  • Deputy Director Partnership and Research Department, HEC School of Management – France (1997-1999)
  • Marketing Manager, Hôtels Mercure, Groupe Accor – France (1997)
  • Deputy Director Columbus Program, UNESCO – France (1996 – 1997)
  • Public Relations Coordinator, Porto Alegre City Hall – Brazil (1990 – 1991)
  • Research and Product Analysis Coordinator, Zero Hora, Journalistic Enterprise – Brazil (1988 – 1990)
  • Market Research Coordinator, Como e Porque – Brazil (1985 – 1986)
  • Market Research Coordinator, Marca Propaganda – Brazil (1983 – 1984)
  • Market Research Assistant, Ogilvy – United States (1983)
  • Market Research Assistant, Standard, Ogilvy and Mather – Brazil (1982)

  • Clinical Professor, Department of Marketing, University of Illinois at Chicago – UIC (2022 – present)
  • Visiting Professor – In-Residence Thinker, Deakin University – Melbourne, Australia (2015)
  • Professor and Director of the Master’s Degree in International Negotiation, Université Paris 3 – Sorbonne Nouvelle – France (2000 – 2017)
  • Associate Professor, ESCP Europe, Franch (2011 – 2017)
  • Associate Professor, Paris Dauphine, ENSAM Paristech, Neoma Business School (2008 – 2014)
  • Professor and International Partnerships Developer, EDC – Ecole des Dirigeants Commerciaux – France (2005 – 2006)
  • Professor, Chamber of Commerce of Paris (1998 – 2005)
  • Dean, Business School – NEGOSUP – France (2003 – 2005)
  • Associate Professor, HEC School of Management and ESSEC – France (1997- 2002)
  • Visiting Professor, American University of Armenia – Armenia (1996)
  • Professor, Federal University of RS – Brazil (1990)

Refereed Journal Articles
  • Karsaklian, E. (2021). Multiculturalism Needs More than Openness to Diversity: Updating the Openness to Diversity and Challenge Scale for Increased Inclusion. Journal of Cultural Marketing Strategy, Volume 5, Issue 3, pp. 1-13
  • Karsaklian, E. (2020). Is Openness to Diversity the Path to Multiculturalism? A Case Study Testing an Updated ODC Scale and the Influence of Social Desirability Bias. International Journal of Multidisciplinary Perspectives in Higher Education, Volume 5, Issue 2, pp. 66-85
  • Karsaklian, E. (2020). Followers Narratives Are a Double-Edged Sword in Telling a Story about Authentic Transformational Leadership. International Business Research and Practice Karsaklian, E. (2019). An Explorative Case Study: Barilla Corporation Use of Diversity Sensitivity Via Transformational Leadership to Contain a Public Relations Crisis. Journal of Leadership Studies, Volume 3, Issue 2, pp. 83-88
  • Karsaklian, E. (2017). The Wave-Particle Duality: Towards an Integrative Framework for International Business, Journal of International Business and Economics, Volume 17, Issue 1, pp. 51-66
  • Karsaklian, E. (2016). A Picture can be worth a thousand stories: Interpreting advertising differently in 10 countries” Journal of Marketing Development and Competitiveness, Volume10, Issue 2, pp.45-53
  • Karsaklian, E. (2016). Negotiating with the Chinese and the Schrödinger’s Cat Paradox: The Collapse/Superposition Contradictory Paradigms, International Journal of Management and Business, Volume VII, Issue 2, pp. 71-85
  • Karsaklian, E. (2016). The Invisible Negotiator in the Land of Paradox Management, Journal of US-China Public Administration, Volume 13, Issue 5, pp.333-347.
  • Karsaklian, E. and Sorbello, A. (2016). Country of Origin effect on emotional engagement: An analysis of Italian Week in Australia based on ELM, European Journal of Business Research, Volume 16, Issue, pp. 63-72
  • Karsaklian, E. and Sorbello, A. (2016). Everybody wants to be Italian: a qualitative study of emotional engagement created by a cultural festival, International Journal of Business Research, Volume 16, Issue, pp. 49-62.
  • Karsaklian, E. and Sorbello, A. (2016). Fun, culture and emotional engagement increase sales. The Residual Effect of Italian Week in Australia, European Journal of Management, pp.113-126.
  • Karsaklian, E. and Sorbello, A. (2016). Grounded Theory and Emotional Engagement: What do we Learn From the Field?, Review of Business Research, Volume 16, Issue 2, pp. 59-70
  • Karsaklian, E. and Sorbello, A. (2016). Residual Impacts of COO in Cultural Festivals: A Case of Italian Week in Australia, Journal of International Management Studies, Volume 16, Issue 1, pp. 45-60
  • Karsaklian, E. and Sorbello, A. (2016). The Multidimensionality of Identities and Emotional Engagement: The Case of Italian Week in Australia, International Journal of Strategic Management, Volume 16, Issue 1, pp.105-119
  • Karsaklian, E. and Schembri, S. (2014). Who Sees What? One Print Advertisement and a Dual Semiotic Analysis. International Journal of Marketing Semiotics, Volume 2, pp. 63-80
  • Karsaklian, E., Spillan, J. and Bahhouth, V. (2014). Are Students Driven by Negative or Positive Perception about Sales Profession in France?. European Journal of Business and Social Science, Volume 3, issue 1, pp. 16-32.
  • Karsaklian, E. (2011). Why should American expatriates know about roosters and stars before going to France? Journal of International Business Research and Practice, Volume 5, pp. 78-88
  • Karsaklian, E. (2010). Using narratives to understand expatriates’ relationship with brands and advertising, Romanian Journal of Marketing, Volume 4, pp.46-61
  • Karsaklian, E. (1999). Les enfants sont tous pareils, ce qui change, c’est leur nationalité.Eh bien, justement… Décisions Marketing, Volume18 (Sept/Déc), pp. 85-93
  • Karsaklian, E. and Rodrigues, A. (1991). Estratégias competitivas y estratégias de comunicacion. Marketing Directo, Volume 3, pp. 7-16
  • Karsaklian, E. and Rodrigues, A. (1991). Estratégia competitiva e estratégia de comunicação. Revista Administração (Universidade de Sao Paulo), Volume 26, Issue 4, pp. 3-13
Books
  • Karsaklian, E. (2023). Multicultural Marketing is your Story. Business Expert Press.
    • ISBN: 9781637424704
  • Karsaklian, E. (2020). The Negotiation Process. Before, During and After you Close a Deal. Austin Macauley Publishers.
    • ISBN (Paperback)978-1-64575-276-9
    • ISBN (Hardback)978-1-64575-277-6
    • ISBN (Epub-e-Book)978-1-64575-278-3
  • Karsaklian, E. (2019). The After-Deal. What Happens After You Close a Deal. Information Advertising Publishing.
    • ISBN (Paperback)978-164113-806-2
    • ISBN (Hardback)9781- 64113-807-9
    • ISBN (EBook)978-1-64113-808-6
  • Karsaklian, E. (2018). Between Two Worlds. Scholar’s Press
    • ISBN: 978-3-639-86460-1
  • Karsaklian, E. (2017). Sustainable Negotiation: What Physics Can Teach Us About International Negotiation, Emerald Insight.
    • ISBN: 978-1-78714-576-4
    • eISBN: 978-1-78714-575-7
  • Karsaklian, E., Martin, R. and Dias, J. (2016). Un Monde de Bonnes Manières. La Martinière Jeunesse
    • ISBN-13: 978-2-7324-7523-3
  • Karsaklian, E. (2015). From Foreign to International: Lessons on Being a Citizen of the World. Ubi&Orbi.
    • ISBN-13: 978-1517263874
    • ISBN-10: 1517263875
  • Karsaklian, E. (2014). The Intelligent International Negotiator. New York: Business Expert Press.
    • ISBN-13: 978-1-60649-806-4 (paperback)
    • ISBN-13: 978-1-60649-807-1 (e-book)
    • ISSN: 1948-2752 (print) International Business Collection
  • Karsaklian, E. (2011). Devenir Manager International–ebook. Paris, France: UPublisher.
  • Karsaklian, E. (2009). Internationalisation d’Entreprises : Démarche et stratégies pour vendre sur les marchés étrangers. Paris: Dunod
    • ISBN 978-2-10-051917-0
  • Karsaklian, E. (2007). Le Marketing International. Paris: Groupe Eyrolles.
    • ISBN 10: 2-7081-37775-1
    • ISBN 13: 978-2-7081-3775-2
  • Karsaklian, E. (2001). Cybermarketing. Sao Paulo: Editora Atlas
    • ISBN 85-224-2737-2
  • Karsaklian, E. (2000). Comportamento do Consumidor. Sao Paulo: Editora Atlas
    • ISBN 85-224-2411-X
    • ISBN 85-224-3779-3 (2nd edition 2004)
Book Chapters
  • Karsaklian, E. and Sauvage, E. (2023). Between Standardization and Adaptation. An analysis of the international communication campaign for Moët & Chandon brand of Champagne. Chapter 8 in: Wine Marketing and Management. Wiley. Upcoming
  • Karsaklian, E. and Fee, A. (2013). Could International Volunteers be considered Ethical Consumers? A Cross-Discipline Approach to Understanding Motivations of Self-Initiated Expatriates. Chapter 5 in
  • Vaiman, V. and Haslberger, A. (Eds). Talent Management of Self-Initiated Expatriates. A Neglected Source of Global Talent. New York: Palgrave MacMillan.
    • ISBN 978-0-230-39279-3
  • Karsaklian, E. and Colla, E. (2003). Optimisation des Outils de Pilotage Marketing et Commercial. Marketing et Management Commercial: Etudes et recherches. Editions Vuibert.
    • ISBN 10: 2711769836
    • ISBN 13: 9782711769834

  • Best Paper Award – ISM – International Society of Marketing – Chicago, March 2023
  • Best Teacher Award – Master International Negotiation – Université Sorbonne, Paris, March 2017
  • Outstanding Research Award – IABE – International Academy of Business and Economics – Florence, Italy, June 2016
  • Best Applied Manuscript Award – IAMB – International Academy of Management and Business – Montréal, Canada, May 2016

  • HDR – Habilitation à Diriger des Recherches, Université Paris II – Panthéon Assas
  • PhD Business Science 1995, HEC Doctoral Program – GROUPE HEC – France
  • MSc in Management, Paris IX-Dauphine
  • Master’s Degree, Universidade Federal do Rio Grande do Sul – Brazil (collaboration with NYU)
  • Bachelor of Journalism, Advertising and Public Relations, Universidade Federal do Rio Grande do Sul – Brazil

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